SHEIN is a global fashion and lifestyle ONLINE retailer COMMITTED TO making the beauty of fashion accessible to ALL.
The fashion industry has always struggled to match supply and demand. SHEIN set out to solve this problem by building a new kind of fashion business model driven by its customers. Our innovative on-demand, customer-driven model addresses customer preferences more accurately and efficiently, which means much more affordable prices—and less waste. With a global presence, SHEIN offers a full range of women’s, men’s, children’s, home, and beauty categories that are ever evolving to meet the diverse needs of our customers, from SHEIN branded apparel to products from a global network of suppliers.
SHEIN AT A GLANCE
SHEIN is a Singapore-headquartered global online fashion and lifestyle retailer, offering a full range of ever-evolving products centered around our customers’ needs.
OUR UNIQUE BUSINESS MODEL
Our customer-driven, on-demand model addresses the mismatch between customer demand and merchandise supply, improving outcomes for both our supplier partners and our customers.
OUR GLOBAL PRESENCE
Headquartered in Singapore, SHEIN serves customers in 150+ countries from key centers of operation around the world, including the U.S., Brazil, Ireland and southern China.