You are currently viewing Women’s Wear Daily: SHEIN Survey Reveals How Young Consumers Are Reacting to Inflation

Women’s Wear Daily: SHEIN Survey Reveals How Young Consumers Are Reacting to Inflation

“Our recent survey of SHEIN customers reaffirmed what we have always believed,” said George Chiao, U.S. president of SHEIN. “Consumers want trendy, quality products at affordable prices, especially in tough economic times. Because of inflation, respondents worry about the increasing cost of living’s impact on their finances [but] at the same time, they still want to look and feel their best, so they are turning more to affordable retailers like SHEIN and re-wearing items already in their closets.”

Read more about our findings here from Women’s Wear Daily.

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