Innovation
A Culture of Innovation
SHEIN believes that innovative solutions are needed to address the systemic challenges of the fashion industry. We are committed to helping drive this industry-wide transition by supporting advancements in materials innovation, production planning, end-of-life management, and increasing customer engagement to promote circularity. Innovating for Better Process & Materials SHEIN is continuously optimizing efficiency along the value chain to conserve resources – water, energy, and raw materials.
Materials
Rescuing Excess Inventory
SHEIN leverages Aloqia’s proprietary software, integrating it into our sourcing system, ensuring that our designers have the information and access to deadstock materials that are available for use.…
Techniques
Cool Transfer Denim Printing
SHEIN has adopted NTX®’s Cooltrans® printing technology to develop an alternative denim production process: Cool Transfer Denim Printing, which when combined with SHEIN’s agile supply chain…
Techniques
Digital Thermal Transfer Printing
Since 2018, SHEIN has leveraged Digital Thermal Transfer Printing (DTTP) for a wide range of apparel products. With DTTP, dyes are printed onto thermal transfer paper before being transferred into…
Materials
Recycled Polyester
Polyester accounts for the majority of SHEIN’s fiber portfolio, making the transition to recycled polyester a significant aspect of our decarbonization initiative. SHEIN believes that a more optimal…
Up till end 2024
Progress at a Glance
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of directly sourced printed fabrics produced using digital thermal transfer printing and Cool Transfer Denim Printing, saving 550,000 cubic metres of water.
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year-over-year increase in amount of high-quality deadstock materials rescued through partnership with Aloqia (formerly Queen of Raw), to 28,058 metres.
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tonnes of fabric recovered within SHEIN-operated facilities, with 30 tonnes of cutting waste sent to fibre manufacturers to be recycled into fabric.
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new users registered on SHEIN Exchange across France, Germany, the UK, and the USA, with over 297,000 pre-loved items listed.
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new sewing and garment-making tools for suppliers developed by SHEIN’s Centre of Innovation for Garment Manufacturing (CIGM), resulting in average productivity gains of >40% for the corresponding manufacturing stage.
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of recycled polyester directly sourced for SHEIN-branded products was textile-to-textile recycled polyester.
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committed by the SHEIN Foundation to the Africa Collect Textiles Foundation, supporting the promotion of textile donation and post-consumer textile recycling in Kenya and the broader Africa region.
From launch till July 2025
CIGM at a Glance
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patents granted
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patents pending
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new sewing and garment making tools developed
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new tools provided to suppliers