SHEIN is a global fashion and lifestyle e-retailer committed to making the beauty of fashion accessible to all.

We use on-demand manufacturing technology to connect suppliers to our agile supply chain, reducing inventory waste and enabling us to deliver a variety of affordable products to customers around the world. From our global offices, we reach customers in more than 150 countries.

Our Values

  • Customers: Innovation is the foundation of our business and allows us to constantly evolve with the times, offering the best and latest brand experiences for our customers. 
  • Constant Improvement: By taking a test-and-learn approach to everything that we do, we are able to respond with speed and agility to constantly improve our systems, production processes and extended supply chain 
  • Transforming the Industry: Being a leader in innovation in the end-to-end fashion industry also allows for us to support the different communities, from up-and-coming designers to the workers in our suppliers’ factories, sharing knowledge, technology and access to transform the industry. 

Our Brands

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SHEIN has nearly 10,000 employees worldwide and sells in over 150 countries.

SHEIN was officially founded in 2012 as a business-to-consumer fashion e-retailer.

Our core mission is to bring the trendiest products to consumers worldwide – affordably and quickly. To do this we use innovative technologies and processes to help us stay on top of trends, and to improve the efficiency of our supply chain and delivery network.

SHEIN Cares, the philanthropic arm of the company’s greater sustainability and social impact agenda, makes monetary and in-kind contributions to organizations aligned with the company’s mission: empowering entrepreneurs, helping communities thrive and protecting the environment. In December 2021, the company announced a $10 million multi-year commitment via the SHEIN Cares Fund.

SHEIN X is a program dedicated exclusively to empowering small and medium-sized independent designers around the world by providing them with a platform to create bold designs that are true to themselves without worrying about the commerciality and competitiveness of the fashion industry. Since its launch in January 2021, SHEIN X has empowered more than 2,000 creatives. Designers and artists come from all around the world: Australia, Canada, France, Italy, Spain, Malaysia, Mexico, the UAE, U.S. and many more.