SmileyWorld® and Newmoji® global collections now available on SHEIN through licensing partnership with The Smiley® Company Global online fashion and lifestyle retailer, SHEIN, has collaborated with The Smiley® Company to launch two extensive collections featuring the SmileyWorld® and Newmoji® brands, celebrating positivity and self-expression across a wide range of categories. Janet Martin, Chief Product Officer […]
Category: Empowering Entrepreneurs


Latest SHEIN X collection empowers the feminine with daring fusion of timeless elegance and avant-garde design SHEIN X Khela The Label is set to spice up your wardrobe and add that extra sizzle at the parties this festive season and all through the year. Featuring over 50 stunning signature pieces, the collection lets customers take […]

Self-proclaimed bad animator, Danny Casale, best known as Coolman Coffeedan, joins the ranks of SHEIN X with new collection featuring his iconic characters What started out as a means to end his boredom at school turned into a creative career for Danny Casale, or as he is better known, Coolman Coffeedan. His comical, yet poignant […]

In support of the Breast Cancer Foundation (BCF) and Dress for Success Singapore (DFSS) Global fashion and lifestyle online retailer SHEIN announced two new capsule collections created in collaboration with students from the Nanyang Academy of Fine Arts (NAFA), University of the Arts Singapore (UAS). To advance the theme of inclusive fashion, the NAFA students […]

Global winner and finalists will walk the runway alongside their finished creations at SHEIN’s Annual Reception The winner and finalists of the SHEIN X Global Challenge 2024 walked the runway on 19 September, 2024, alongside their finished creations, at SHEIN Singapore’s Annual Reception, celebrating their creativity, talent and achievements. Participants in this year’s SHEIN X […]

SHEIN and Anitta Join Forces to Create a Bold Collection with Community Empowerment and Environmental Impact in Mind Global fashion and lifestyle online retailer SHEIN has partnered with Brazilian pop superstar and fashion icon Anitta to launch their newest purposeful product collection, evoluSHEIN X Anitta. Anitta selected eight independent designers from SHEIN X, SHEIN’s program […]

Leading Australian designer, Alice McCall, today unveils a brand-new collection under SHEIN X, the program under global fashion and lifestyle online retailer SHEIN to support independent brands, artists and designers. The new collection will roll out globally on SHEIN sites from August 5 and features 65 pieces that capture McCall’s signature feminine style and celebrates […]

The company will on-board Spanish brands and sellers to meet demands of Europe customers Global fashion and lifestyle online retailer, SHEIN, is expanding its integrated marketplace to include Spanish brands and sellers to meet customer demands for increased product variety and enhanced delivery times. This is also in line with SHEIN’s ongoing localisation efforts and […]

SHEIN X MONSE Champions Women’s Empowerment and The Power of Fashion as a Tool for Positive Change Through Partnership with Dress for Success Greater New York City SHEIN X, the program under the global fashion and lifestyle online retailer SHEIN to support independent artists and designers, announces its newest collaboration with luxury fashion label MONSE. […]

On May 13, the Swiss NGO Public Eye published a report about the working conditions at the factories of some of SHEIN’s third-party suppliers. While we do not recognise many of the allegations in this report, the discussion on working hours and wages raised by Public Eye is important to us, and we have made […]